You updated your LinkedIn headshot. That’s great!
But here’s the problem: your headshot doesn’t live only on LinkedIn.
🚨 If you’re only thinking about one platform, you’re missing key opportunities to generate impact with your professional headshots. 🚨
Where are those often overlooked places where your business headshot really matters? And more importantly, how using the wrong one (or not having one at all) could be working against you.
In part 1, we exposed three problems with using the same headshot photo in all the places and all the spaces. Check that out here.
In this post, you’ll see how much greater the impact is (in a good way) when you use headshots from the same session but with different poses, different wardrobe, and a different vibe across multiple platforms. A strategic, well-managed approach ensures that your professional image is always working for you.
🔹 Email Signatures:
You send dozens (maybe hundreds) of emails every week. A warm, inviting headshot in your signature makes your messages feel more personal and helps people remember you—not just your name. (If your email signature still has an old logo or—worse—nothing at all, this is your sign to update it.)
Your email signature is slightly different from your LinkedIn professional photo. You’re in an electronic conversation, so your business headshot here should be a bit more approachable while still reflecting your position and expertise.
🔹 Video Thumbnails:
Whether it’s a webinar, a YouTube video, or a speaking engagement promo, your video headshot is often the first impression people get. If it’s the same one as your other platforms, you could lose that relatable factor.
Remember, video is a conversation, and most likely, you’re sharing valuable information that your market needs in order to be successful. Keep them engaged by varying the pose just enough to show your enthusiasm and credibility. Otherwise, you could be turning people away before they even press play.
🔹 Newsletters:
People connect with people. A newsletter is a great place to use a different crop of your professional headshot. Being intentional in how you present yourself across platforms ensures consistency while keeping things fresh, recognizable, and aligned with your brand’s energy. A simple adjustment will enhance engagement and build trust with your audience.
To Wrap It Up:
Headshot variations that are intentional keep you fresh with your audience.
✅ A headshot that feels approachable and professional for email signatures.
✅ A well-executed, brand-aligned headshot for video thumbnails.
✅ A 3/4 length photo that matches your brand’s energy for newsletters.
Your headshot shouldn’t just be something you have—it should be something that works for you.
So, where’s the last place you saw your headshot? Where else are you using that same image?
Don’t just search Atlanta headshot photographers. Partner with an experienced professional and see how easy it can be!
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